Block & White Philippines Faces Controversy on its TV Ad
Carlos Celdran voices out his disgust over Block & White’s newest tv commercial. In the TV ad, a skater girl was recruited by a bunch of bimbos for a make over. After they dolled up the skater girl, they were not satisfied with her skin color. That’s where Block & White enters the scene which magically gave her rosy white complexion.
For most grown ups, they already know this TV ad smells of bullcrap. But for young impressionable girls, they would take the product as their holy grail of romance. The ad conditions their young minds that skin color is the true measurement of beauty. Lets face it, while we may dismiss the issue as silly but if you get bombarded with same ad over and over again, it will sink deep into your consciousness.
Lets see how the dialogue between Carlos Celdran and Block & White marketing peeps would go.
Tuesday, May 29th, 2012 at 12:52 amand is filed under Filipino TV Shows. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
June 19th, 2012 at 5:16 am
I am offended by the commercial because it is sending the wrong message to the audience. Why is it wrong to have boyish interests or to be a tomboy(not to be confused with “lesbian”)?
June 19th, 2012 at 10:56 pm
… caN i asK whAts tHe naMe oF tHe gIrlS iN thE commErcial…??
July 5th, 2012 at 4:17 am
http://bit.ly/PondsFMLa03
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